Website speed and technical SEO
We find what slows your site down and fix it: how images, scripts and styles load, caching, and layout shifts. We also fix the technical SEO issues that stop search engines reading your pages.
- Speed audit
- Core Web Vitals
- Before and after reports
Complete speed & technical SEO optimisation
What the speed and technical SEO work covers.
PageSpeed reports
Google PageSpeed Insights results for mobile and desktop, before and after the work.
Mobile-first optimisation
Load times and interactions checked and fixed on phones first.
Technical SEO
Crawl, indexing, metadata and structured data fixes so search engines can read your pages.
Core Web Vitals
We build to Google's Core Web Vitals thresholds for loading, responsiveness and visual stability.
Our speed optimisation process
How a speed and technical SEO project runs.
Speed audit
Complete analysis of current site speed, Core Web Vitals, and technical SEO issues.
Technical fixes
Optimise images, minify code, implement caching, and fix database queries.
SEO optimisation
Fix meta tags, schema markup, sitemaps, robots.txt, and broken links.
Test & report
Final testing, performance validation, and detailed before/after reports.
Google's Core Web Vitals thresholds
Largest Contentful Paint at or under 2.5 seconds is rated good
Interaction to Next Paint at or under 200 milliseconds is rated good
Cumulative Layout Shift at or under 0.1 is rated good
Source: Google, web.dev/articles/vitals. Each threshold is measured at the 75th percentile of page loads.
Website speed & SEO FAQs
What does website speed optimisation involve?
It is engineering work on what the browser has to download and execute: reducing and deferring what loads, sizing and serving images properly, removing render-blocking work, and fixing layout instability. The target is Core Web Vitals, the load, responsiveness and stability measures Google publishes for every page.
Will speed work change how my site looks?
No. Performance work targets what happens underneath the design: how assets are loaded, ordered and served. The visual design and functionality stay as they are unless you specifically ask for changes, in which case that becomes separate design work with its own scope.
How long does a speed and technical SEO project take?
It depends on how the current site is built and how much of the problem is structural rather than superficial. We audit first, then the scope document sets out what will be changed and in what order, so the work is agreed before it starts.
Do you fix technical SEO issues beyond speed?
Yes. Technical SEO work covers crawlability and indexation, redirect and broken link cleanup, metadata and canonical handling, structured data, sitemaps and robots directives, and site architecture. These are the mechanical foundations that determine whether search engines and AI answer engines can read a site properly.
Ready to boost your website speed?
Book a free consultation to discuss your website speed and SEO optimisation needs.